Skip to content Helping Fencing Contractors get consistent, high-quality leads from Google.
If you’re a local fencing contractor, the biggest struggle you likely face is generating a consistent flow of leads and enquiries into your business. One month you’re flat out with work, and the next you’re struggling to get any work booked in.
The truth is, the days of solely relying on word-of-mouth referrals to keep you busy are long gone. These days, people rely more on Google than personal recommendations to find a reputable fencing business. If you’re not dominating Google Search Results, your business is practically invisible, making it very difficult to get a consistent stream of leads and enquiries.
If this sounds like the problem you’re facing, Landscaping Leads is here to help. We’re a best-in-class fencing digital marketing agency that specialises in helping local fencing contractors get more leads from Google. Using SEO, Google My Business and Google Search Ads, we help you dominate page 1 of search results and get consistent leads and enquiries.
Ready to start generating leads and enquiries? Request a completely free no-obligation audit or get in touch to arrange a free consultation call. No pressure, no hard selling, just honest advice from experienced digital marketing experts!
Here at Landscaping Leads, our online marketing for fencing companies combines several different marketing channels to help consistently appear on page 1 of Google for the keywords that really matter to your business. Here’s exactly what’s included with our service:
The foundation of every effective digital marketing campaign is a conversion-optimised website. Without a quality website, you’ll have nowhere to send traffic. It never ceases to baffle us how many fencing businesses don’t even have a website, let alone a good one.
We’ll build you a website that’s built to convert traffic effortlessly. If you already have one, we’ll ensure it’s properly set up for maximum conversions. We do this by:
✅ Mobile-friendly website design
✅ Lignining-fast website speed
✅ Separate service pages for each core service
✅ Pages to build trust (About us/Contact Us/Gallery/Testimonial)
✅ Use of call-to-actions and lead forms for easy conversions
For any local service business, investing in Search Engine Optimisation (SEO) is an absolute no-brainer. SEO is how you show up in organic Google results when local search for things like “closeboard fencing installer” or “fence installation service” in your area.
SEO can take a few months to kick in, but its effects are long-lasting. Once it kicks in, you’ll benefit from free leads and enquiries for years (even decades) after the optimisations have been undertaken. Here’s what our top-notch website SEO includes:
✅ Keyword research and competitor analysis
✅ Service page content creation and On-page SEO optimisation
✅ Technical SEO (page speed and mobile responsiveness)
✅ Backlink and citation building
This is the foundation of online marketing for fencing companies because it keeps generating enquiries without paying per click.
For a local fencing business, Google My Business is hands down the most effective lead generation asset at your disposal. The Google My Business Profile is what determines whether you rank in the map pack when someone types in a local service query like ‘fence installer in London’, for example.
Given that around 70-80% of enquiries go to one of the three businesses that appear in this map pack, you really want to optimise your Google My Business Profile to ensure you appear there. We do all these optimisations for you, including things like:
Setting up your GBP
✅ Completely filling out all sections
✅ Adding relevant keywords
✅ Adding the best category and service mixes
✅ Weekly updates to keep your profile fresh and relevant
SEO is crucial, but it does take some time to kick in. For clients who want to start generating more leads and enquiries right away, Google Search Ads are a great way to start profitably getting leads while the SEO campaign builds in the background.
As part of our internet marketing for fencing contractors, we build Search Ads that strip out the time-wasters and focus exclusively on traffic that’s commercially driven and ants to convert.
We do this by building our campaigns around buyer-intent keywords, using negative keywords and adding tight location parameters.
We can target our Ads specifically to the services you want to quote most, whether residential or commercial.
One of the biggest problems with generic “trade marketing” is that it attracts a mixed bag of enquiries. Some are great. Most are vague. A lot of the wrong job, wrong area, wrong budget, wrong timing.
As a digital marketing agency for fencing, we set your SEO, Google Business Profile, and Search Ads around the work you want more of. Every core service will have its own dedicated service page on your website, which helps maximise conversion rates and overall campaign efficiency.
Below are common job types we can target through online marketing for fencing companies.
If you’re spending money on online marketing for fencing companies, you deserve accountability and transparency. Our service revolves heavily around tracking, so you can see exactly how much return on investment you’re getting from your campaign. Across your Website, Google My Business and Google Ads, we can set up tracking for:
✅ Phone calls
✅ Quote form submissions
✅ Clicks to email / WhatsApp (if you use it)
✅ Google Ad Lead quantity
✅ Website Lead quantity
✅ Google My Business Lead quantity
✅ Which landing pages are generating leads and converting the best
There are loads of agencies that say they do “trade marketing”. Very few build their work around how fencing customers actually search and decide. Here’s what you get with Landscape Leads as your fencing digital marketing agency:
No generic campaigns. We understand your fencing business and build super effective campaigns around your needs.
All our digital marketing campaigns focus on one thing only: getting you more leads and enquiries. We don’t care about clicks; we care about making you money.
Unlike many of our competitors, we won’t try to lock you into a contract. We keep you around by delivering a solid return on investment.
We build our pricing model around your needs. Whatever marketing budget you have to work with, we can help
By improving your visibility on the first page of Google Search Results. Through a combination of SEO, Google My Business, and Search Ads, we ensure your fencing business is visible when customers are ready to convert. In turn, this helps you attract more leads and enquiries to your business.
In our opinion, neither is better per se. SEO is the foundation of an effective digital marketing strategy. However, Google Search Ads are also super important as they allow you to start benefiting from more leads and enquiries super fast while you’re waiting for the SEO to kick in.
It depends on your budget and the strength of your local competition. If you reach out to us, we can run an audit and provide more precise timing estimates.
Absolutely. We get you found on Google Maps through advanced Google My Business optimisation. We’ll fully optimise your profile and keep it regularly updated with new photos, reviews and posts.
Really depends on how many leads and enquiries you want to generate and the type of service you want to get leads for. We typically recommend a minimum search ad budget of around £700 a month.
We strip out all low-quality leads by targeting only intent-driven keywords. Additionally, with our ads, we use negative keywords to really focus in on the keywords that actually drive leads, conversions and revenue.
Don’t let your competitors win all the local jobs.
Book A free No Obligation Consult Call with one of our friendly experts today.
No pressure, no sleazy sales tactics, just honest advice from industry experts!
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